About De Beers
De Beers is a renowned company in the diamond industry, specializing in the exploration, mining, and marketing of diamonds. Founded in 1888, it has played a pivotal role in shaping the global diamond market. Notable achievements include pioneering diamond branding with the iconic “A Diamond is Forever” campaign, which significantly increased consumer demand.
Overview
Founded
1888
Headquarters
London, United Kingdom
Sector
Retail
Type
Private
Employees
>10,000
Website
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