How Worthbury uses AI.
We use AI in two ways, and we are plain about both. We build Worthbury so that search engines and AI assistants can read it and cite it accurately. And we run an automated briefing, Worth knowing, written to our editorial standards. This page explains each.
Made to be read by AI.
The pages that serve you serve machines too. Every profile, company hub and article is built with the structure an engine needs to find it, understand it, and quote it correctly.
Server-rendered profiles
Every member profile is rendered on our servers and served fresh, so an assistant always reads the current version. Each one is checked by our editors before it goes live, and built to be cited.
A structured entity graph
Every page carries JSON-LD structured data. It names the publisher, the publication, the page and its subject, whether a person, a company or an article, so an engine can place what it reads in context.
A machine-readable map
We publish a plain-text map of the site at /llms.txt: what Worthbury is, its sections, and every magazine article by canonical link. An assistant can read it to find its way around.
An open crawler policy
Our robots policy welcomes well-behaved crawlers, including the ones that power AI search. We want Worthbury found and quoted where our audience is already looking.
How Worth knowing is made.
What it is
Worth knowing is an automated briefing compiled twice a day using Worthbury's AI agents finely tuned to meet our editorial standards. It reads the day's luxury-business news and writes up what matters.
How it works
It draws on the industry's news outlets, consolidates coverage so one story becomes one brief, and applies a high bar. Each brief is written with accuracy guard-rails. It does not invent figures or quotes, and it says plainly when something is reported rather than confirmed. The outlets a brief draws on are named and linked. While we test and review their work, mistakes can sometimes happen.
Built by mOOnshot digital.
Worth knowing was built by mOOnshot digital, the team behind Worthbury's technology. We build automated editorial systems like this one.
If you would like something similar for your publication or brand, talk to mOOnshot digital.